A shameless television station in Dipolog, Zamboanga del Norte province, is under fire for broadcasting a pirated copy of Avengers: Endgame.
Orient Cable is now being sued for airing the smash-hit film just a day after its sell-out premiere in cinemas.
Reports from viewers who were surprised to see the movie on their televisions say it was “grainy and shaky” and most likely filmed on a hand-held camera in a cinema.
According to a report from the Philippine News Agency (PNA), Teatro de Dapitan — the movie’s national distributor — caught wind of the illegal broadcast and informed the police.
Chembeelyn Alpeche-Balucan, a lawyer for Teatro de Dapitan, said the firm will ‘definitely’ pursue legal action.
The PNA has says that Orient Cable has violated three laws; Republic Act 8293 (RA) or the Intellectual Property Code of the Philippines, RA 10088 or the Anti-Camcording Act of 2010, and RA 10175 or the Cybercrime Prevention Act of 2012.
Avengers: Endgame has sealed its place in history as one of the most financially successful films ever made.
The Disney/Marvel Studios film leapfrogged numerous Hollywood records for a global first weekend box office of $1.2 billion. It was also the fastest film to ever breach the $1 billion barrier, doing so in just five days.
The superhero epic starring Robert Downey Jr., Chris Hemsworth and Brie Larson, among numerous others, was the number one film in the US with a $350million haul, which was bolstered by an $859million from other countries.
In the US, the film opened with a record $156.7 million, including the Thursday previews and beat out previous record holders Star Wars: The Force Awakens, $119 million in 2015 and its first part, Avengers: Infinity War $106 million in 2018.